.hero {
  position: relative;
  display: grid;
  min-height: max(48rem, 100svh);
  color: var(--color-white);
  background: var(--color-ink);
  grid-template-columns: minmax(0, 0.92fr) minmax(0, 1.08fr);
}

.hero::before {
  position: absolute;
  z-index: 1;
  top: 10%;
  left: 45%;
  width: 8rem;
  height: 8rem;
  border: 1px solid rgba(255, 253, 249, 0.18);
  border-radius: 50%;
  content: "";
}

.hero-copy {
  position: relative;
  z-index: 2;
  display: flex;
  min-width: 0;
  flex-direction: column;
  justify-content: center;
  padding: calc(var(--header-height) + var(--space-6)) var(--gutter) var(--space-6);
}

.hero-copy .eyebrow {
  color: var(--color-accent);
}

.hero h1 {
  max-width: 9ch;
  margin: var(--space-4) 0 var(--space-5);
  font-size: var(--text-3xl);
  letter-spacing: -0.06em;
}

.hero h1 em {
  color: var(--color-accent-soft);
  font-weight: 400;
}

.hero-lead {
  max-width: 34rem;
  color: rgba(255, 253, 249, 0.7);
  font-size: var(--text-lg);
}

.hero-actions {
  display: flex;
  align-items: center;
  gap: var(--space-4);
  margin-top: var(--space-5);
}

.hero-proof {
  display: grid;
  max-width: 30rem;
  gap: var(--space-4);
  grid-template-columns: repeat(2, minmax(0, 1fr));
  margin-top: auto;
  padding-top: var(--space-5);
}

.hero-proof div {
  display: grid;
  gap: 0.15rem;
  padding-top: var(--space-2);
  border-top: 1px solid var(--color-border-light);
}

.hero-proof strong {
  font-family: var(--font-display);
  font-size: 2rem;
  font-weight: 400;
  line-height: 1;
}

.hero-proof span {
  color: rgba(255, 253, 249, 0.62);
  font-size: var(--text-xs);
  text-transform: uppercase;
  letter-spacing: 0.08em;
}

.hero-media {
  position: relative;
  min-width: 0;
  overflow: hidden;
}

.hero-media picture,
.hero-media img {
  width: 100%;
  height: 100%;
}

.hero-media img {
  object-fit: cover;
  object-position: center 28%;
}

.hero-media::after {
  position: absolute;
  inset: auto 0 0;
  height: 40%;
  background: linear-gradient(to top, rgba(25, 21, 22, 0.7), transparent);
  content: "";
}

.hero-caption {
  position: absolute;
  z-index: 1;
  right: var(--space-4);
  bottom: var(--space-4);
  left: var(--space-4);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--space-2);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.hero-index {
  position: absolute;
  z-index: 3;
  right: calc(50% + 1rem);
  bottom: 1rem;
  color: rgba(255, 253, 249, 0.52);
  font-family: var(--font-display);
  font-size: var(--text-sm);
}

.hero .reveal:nth-child(2) { transition-delay: 80ms; }
.hero .reveal:nth-child(3) { transition-delay: 160ms; }
.hero .reveal:nth-child(4) { transition-delay: 240ms; }
.hero .reveal:nth-child(5) { transition-delay: 320ms; }

.marquee {
  overflow: hidden;
  padding-block: 1rem;
  color: var(--color-ink);
  background: var(--color-accent);
}

.marquee-track {
  display: flex;
  width: max-content;
  align-items: center;
  gap: clamp(1rem, 3vw, 3rem);
  padding-inline: var(--gutter);
  font-family: var(--font-display);
  font-size: clamp(1.45rem, 3vw, 2.8rem);
  line-height: 1;
  white-space: nowrap;
}

.marquee-track i {
  color: var(--color-paper);
  font-style: normal;
}

.section--brand {
  overflow: hidden;
}

.section--brand::after {
  position: absolute;
  top: 30%;
  right: -8rem;
  width: 24rem;
  height: 24rem;
  border: 1px solid var(--color-border);
  border-radius: 50%;
  content: "";
}

.brand-grid {
  position: relative;
  z-index: 1;
  display: grid;
  gap: var(--space-7);
  grid-template-columns: minmax(0, 1.1fr) minmax(18rem, 0.75fr);
}

.section--brand .section-heading h2 {
  max-width: 10ch;
}

.brand-story {
  display: grid;
  align-content: start;
  gap: var(--space-4);
  padding-top: var(--space-7);
}

.brand-story > p:not(.lead) {
  color: var(--color-muted);
}

.brand-story .text-link {
  width: max-content;
}

.manifesto {
  display: grid;
  gap: 1px;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  margin-top: var(--space-8);
  background: var(--color-border);
}

.manifesto span {
  display: grid;
  min-height: 10rem;
  place-items: center;
  padding: var(--space-3);
  background: var(--color-paper);
  font-family: var(--font-display);
  font-size: clamp(1.4rem, 2.5vw, 2.4rem);
  text-align: center;
}

.section--lines {
  background: var(--color-white);
}

.product-grid {
  display: grid;
  align-items: start;
  gap: var(--space-7) clamp(var(--space-4), 4vw, var(--space-7));
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.product-card:nth-child(2) {
  width: 76%;
  justify-self: end;
  padding-top: var(--space-7);
}

.product-card:nth-child(3) {
  width: 76%;
}

.product-card--wide {
  padding-top: var(--space-7);
}

.section--difference {
  color: var(--color-white);
  background:
    linear-gradient(120deg, rgba(167, 95, 114, 0.16), transparent 40%),
    var(--color-ink-soft);
}

.difference-grid {
  display: grid;
  gap: var(--space-7);
  grid-template-columns: minmax(0, 0.85fr) minmax(18rem, 1fr);
}

.difference-title {
  position: sticky;
  top: calc(var(--header-height) + var(--space-5));
  align-self: start;
}

.difference-title .eyebrow {
  margin-bottom: var(--space-3);
  color: var(--color-accent);
}

.difference-list {
  border-top: 1px solid var(--color-border-light);
}

.difference-list li {
  display: grid;
  gap: var(--space-4);
  grid-template-columns: 3rem minmax(0, 1fr);
  padding-block: var(--space-5);
  border-bottom: 1px solid var(--color-border-light);
}

.difference-list li > span {
  color: var(--color-accent);
  font-family: var(--font-display);
}

.difference-list h3 {
  margin-bottom: var(--space-2);
}

.difference-list p {
  max-width: 34rem;
  color: rgba(255, 253, 249, 0.65);
}

.section--lookbook {
  color: var(--color-white);
  background: var(--color-ink);
}

.lookbook-grid {
  display: grid;
  align-items: stretch;
  gap: 1rem;
  grid-auto-rows: minmax(12rem, 20vw);
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.lookbook-item {
  position: relative;
  min-height: 13rem;
  overflow: hidden;
  background: var(--color-ink-soft);
}

.lookbook-item::after {
  position: absolute;
  right: 1rem;
  bottom: 1rem;
  display: grid;
  width: 2.75rem;
  height: 2.75rem;
  place-items: center;
  border: 1px solid var(--color-border-light);
  border-radius: 50%;
  color: var(--color-white);
  background: rgba(25, 21, 22, 0.6);
  content: "+";
  font-size: 1.25rem;
  transition:
    color var(--transition),
    background var(--transition),
    transform var(--transition);
}

.lookbook-item:hover::after {
  color: var(--color-ink);
  background: var(--color-white);
  transform: rotate(90deg);
}

.lookbook-item img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform 900ms cubic-bezier(0.2, 0.7, 0.2, 1);
}

.lookbook-item:hover img {
  transform: scale(1.03);
}

.lookbook-item--hero {
  grid-column: span 2;
  grid-row: span 2;
}

.lookbook-item--hero img {
  object-position: center 25%;
}

.lookbook-item--portrait {
  grid-row: span 2;
}

.section--audiences {
  background:
    linear-gradient(90deg, transparent 49.95%, var(--color-border) 50%, transparent 50.05%),
    var(--color-paper-deep);
}

.audiences-grid {
  display: grid;
  gap: var(--space-7);
  grid-template-columns: 0.85fr 1.15fr;
}

.audience-list {
  display: grid;
  gap: var(--space-3);
}

.audience-list article {
  display: grid;
  gap: var(--space-3);
  grid-template-columns: 2rem minmax(0, 0.75fr) minmax(12rem, 1fr);
  align-items: start;
  padding: var(--space-4) 0;
  border-top: 1px solid var(--color-border);
}

.audience-list article:last-child {
  border-bottom: 1px solid var(--color-border);
}

.audience-list span {
  color: var(--color-rose);
  font-size: var(--text-xs);
}

.audience-list p {
  color: var(--color-muted);
}

.section--stores {
  background: var(--color-white);
}

.stores-grid {
  display: grid;
  max-width: 68rem;
  gap: var(--space-4);
  grid-template-columns: minmax(0, 1fr);
}

.store-card {
  min-width: 0;
  padding: clamp(1.5rem, 4vw, 3.5rem);
  border: 1px solid var(--color-border);
  background: var(--color-paper);
}

.store-card--dark {
  color: var(--color-white);
  background: var(--color-ink-soft);
}

.store-topline {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--space-3);
  padding-bottom: var(--space-3);
  border-bottom: 1px solid var(--color-border);
  color: var(--color-muted);
  font-size: var(--text-xs);
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.store-card--dark .store-topline {
  border-color: var(--color-border-light);
  color: rgba(255, 253, 249, 0.6);
}

.store-card h3 {
  margin: var(--space-6) 0 var(--space-3);
  font-size: clamp(2.3rem, 4.5vw, 5rem);
}

.store-card address {
  font-size: var(--text-lg);
}

.store-contact {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  gap: var(--space-2) var(--space-4);
  margin-top: var(--space-5);
  padding-top: var(--space-3);
  border-top: 1px solid var(--color-border);
}

.store-card--dark .store-contact {
  border-color: var(--color-border-light);
}

.store-contact span {
  color: var(--color-muted);
  font-size: var(--text-xs);
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.store-card--dark .store-contact span {
  color: rgba(255, 253, 249, 0.6);
}

.store-contact a {
  font-family: var(--font-display);
  font-size: clamp(1.4rem, 2.5vw, 2.2rem);
}

.store-note {
  margin-top: var(--space-2);
  color: var(--color-muted);
  font-size: var(--text-sm);
}

.store-card--dark .store-note {
  color: rgba(255, 253, 249, 0.6);
}

.store-actions {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: var(--space-3);
  margin-top: var(--space-5);
}

.section--instagram {
  background: var(--color-accent-soft);
}

.instagram-grid {
  display: grid;
  align-items: center;
  gap: clamp(var(--space-5), 7vw, var(--space-9));
  grid-template-columns: minmax(16rem, 0.75fr) minmax(0, 1.25fr);
}

.instagram-art {
  position: relative;
  width: min(100%, 28rem);
  justify-self: center;
  padding: 1.2rem 1.2rem 4rem;
  background: var(--color-white);
  box-shadow: var(--shadow-soft);
  transform: rotate(-2.5deg);
}

.instagram-art img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: top;
}

.instagram-art span {
  position: absolute;
  right: 1.2rem;
  bottom: 1.25rem;
  left: 1.2rem;
  font-family: var(--font-display);
  font-size: 1.35rem;
  text-align: center;
}

.instagram-copy {
  display: grid;
  justify-items: start;
  gap: var(--space-4);
}

.instagram-copy h2 {
  max-width: 10ch;
}

.instagram-copy > p:not(.eyebrow) {
  max-width: 33rem;
  color: var(--color-muted);
  font-size: var(--text-lg);
}

.section--faq {
  background: var(--color-paper);
}

.faq-grid {
  display: grid;
  gap: var(--space-7);
  grid-template-columns: minmax(0, 0.75fr) minmax(18rem, 1.25fr);
}

.faq-grid .section-heading p:last-child {
  max-width: 24rem;
  margin-top: var(--space-4);
  color: var(--color-muted);
}

.final-cta {
  position: relative;
  overflow: hidden;
  padding-block: var(--space-9);
  color: var(--color-white);
  background:
    radial-gradient(circle at 80% 30%, rgba(201, 162, 95, 0.18), transparent 22rem),
    var(--color-ink);
}

.final-cta::after {
  position: absolute;
  right: -6rem;
  bottom: -12rem;
  width: 34rem;
  height: 34rem;
  border: 1px solid var(--color-border-light);
  border-radius: 50%;
  content: "";
}

.final-cta-inner {
  position: relative;
  z-index: 1;
  display: grid;
  justify-items: center;
  gap: var(--space-4);
  text-align: center;
}

.final-cta .eyebrow {
  color: var(--color-accent);
}

.final-cta h2 {
  max-width: 12ch;
}

.final-actions {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: var(--space-2);
  margin-top: var(--space-2);
}

.site-footer {
  padding-block: var(--space-7) var(--space-4);
  color: var(--color-white);
  background: #0e0c0d;
}

.footer-grid {
  display: grid;
  gap: var(--space-5);
  grid-template-columns: 1.4fr repeat(3, minmax(9rem, 0.7fr));
}

.footer-brand img {
  width: 4.5rem;
  height: 4.5rem;
  margin-bottom: var(--space-3);
  border-radius: 50%;
}

.footer-brand p {
  max-width: 21rem;
  color: rgba(255, 253, 249, 0.6);
}

.footer-grid h2 {
  margin-bottom: var(--space-3);
  color: var(--color-accent);
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.14em;
  line-height: 1.3;
  text-transform: uppercase;
}

.footer-grid > div:not(.footer-brand) {
  display: flex;
  align-items: flex-start;
  flex-direction: column;
}

.footer-grid a {
  display: inline-flex;
  min-height: 2.5rem;
  align-items: center;
  color: rgba(255, 253, 249, 0.72);
  font-size: var(--text-sm);
}

.footer-grid .social-link {
  gap: 0.65rem;
}

.footer-grid a:hover {
  color: var(--color-white);
}

.footer-bottom {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--space-3);
  margin-top: var(--space-7);
  padding-top: var(--space-3);
  border-top: 1px solid var(--color-border-light);
  color: rgba(255, 253, 249, 0.5);
  font-size: var(--text-xs);
}